SAUDI FOOTBALL
BUSINESS SUMMIT

Shaping the Future of Football Business

8 – 9 April 2026
Riyadh, KSA

Saudi Football Summit - Official Supporter and Organiser

About The
Saudi Football
Summit

The Saudi Football Summit offers a fresh perspective on the changing requirements for hosting world-class football events and enables football stakeholders to update their professional knowledge and skills. This will be achieved by organizing interactive discussion sessions, and workshops where industry leaders representing various stakeholders including associations, clubs, owners, investors, professional bodies, players, coaches, sports medicine, universities, football infrastructure, football media, and others will offer valuable insights on how they can make a difference to the KSA football experience and at the same time take their football-related businesses to the next level.

Key Priorities of the Saudi Football Summit

One of the key priorities for the summit is to continue to develop and innovate with KSA football products and this summit organized for the first time by a Saudi organisation offers an exciting opportunity to bring the Saudi football business community together to explore opportunities in this area.

The summit will enhance the quality of the professional and amateur clubs by offering them tips and techniques that will improve their confidence, professional skills to manage football as a business, knowledge about the offerings from hosting world-class events such as the world cups, and help them deliver creative programmes that are appreciated by the football fans and beneficial for the professional growth of football in the kingdom and worldwide.

Main Aims of Saudi Football Business Summit

The Saudi Football Business Summit aims to offer the best knowledge-sharing opportunities, whether it is innovations to current practices or new techniques offered thanks to the effective use of AI / online technologies.
The Summit aims to polish their skills so they can professionally represent Saudi Football so they can guarantee successful, safe, and well-run football tournaments and experiences.

Who will Attend?

  • Professional clubs, players, coaches, managers and others
  • Representatives from owners, investors, stadium, Destinations, Operators, Airlines
  • Representatives from Football Associations, Sports Department, Regulators
  • Young Professionals who want to take up Football as a business

Key Topics

  • State of the Football Business in the World Today – Are they just pathfinders?
  • Transforming Football Management in the Age of Digital and AI
  • Exploring KSA Football Culture: How we can imagine a visitor experience for the 2034 Saudi Worldcup.
  • How does the Saudi Football Community contribute to a successful 2034 World Cup and benefit from it?
  • Are Saudi Football stakeholders ready to host such a global event? What must they do?
  • Role of Football leads as Contributors and Supporters to Sustainable Events?
  • Challenges in Setting up a Commercial Football
    Business
  • Promoting Football Business Programmes in the KSA
    Educational System

Saudi Football Business Summit – Highlights

CEO Round Table

A closed-door round table session inviting selected C-level decision makers from the football sector to discuss key issues they face concerning their organisations today to Saudi Football Development.

Keynote sessions and Panel Sessions

It will be an open panel discussion in the presence of around 500 professionals from KSA, region and others. Media will be invited and panelists will be carefully selected so we create an interesting and interactive session.

Workshops

These workshops will be led by subject experts chosen from across the region. It could be either one day or two days based on the topic and format agreed upon.

Outcome

  • 30 C-level attendees
  • 500+ professionals in attendance
  • Pre-event media and marketing campaign
  • A strategic white paper on Saudi Football Opportunities for 2034

Saudi Football Business Summit at a Glance

Main Programme

  Day One Day Two
Main Streams Main Panels Main Panels
Break Out Rooms Round Table Strategy Sessions / Workshops Round Table Strategy Sessions / Workshops
Other Activities Welcome Reception Football Careers & Workforce
Football Business Expo Expo Expo

Summit Programme

Registration and Morning Round Table for CEOs

08:00am - 09:00am
Registration and Morning Round Table for CEOs

Opening Address and Exhibition opens

09:30am - 09:45am
Opening Address and Exhibition opens

Keynote Addresses by VIP Guest Speakers

09:45am - 10:15am
Keynote Addresses by VIP Guest Speakers

Panel Discussion

10:15am - 10:30am
Panel Discussion

Networking Break

11:00am - 11:30am
Networking Break

Panel Discussion

11:30am - 12:30pm
Panel Discussion

Panel Discussion

12:30pm - 13:30pm
Panel Discussion

Networking Lunch & End of the Day

13:30pm - 15:00pm
Networking Lunch & End of the Day

Opening Address

09:30am - 09:45am
Opening Address

Networking Break & Workshop Breakout

09:45am - 13:30pm
Networking Break & Workshop Breakout

  • Workshops :
  • Visitor Experience
  • Technology Assisted Football Business
  • Culture and Heritage
  • Personal Development

Joint session with Key Outcomes of Each Workshop Conclusive Remarks

13:30pm - 14:00pm
Joint session with Key Outcomes of Each Workshop Conclusive Remarks

Networking Lunch & End of the Day

14:00pm
Networking Lunch & End of the Day

Register your Interest

Be part of the Saudi Football Summit!

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